Cloud Smoothie: The Creamy Wellness Trend Everyone’s Talking About

Cloud Smoothie. It started as a whisper to myself each morning this summer. “Time to make my cloud smoothie,” I’d say, still groggy, sunlight barely pouring through my kitchen window. But it wasn’t just a recipe it became my ritual, my reset, and honestly, my little moment of peace in a world that rarely slows down.

I first heard about the cloud smoothie in a late-night rabbit hole on Instagram. Everyone was talking about Hailey Bieber’s Erewhon version something about strawberries, collagen, and coconut cream. I wasn’t even trying to follow a trend, but the picture looked so… dreamlike. Like a dessert you wouldn’t feel guilty about. So I tried it. Just once.

That first sip? Oh, it was magic. Creamy, cool, subtly sweet, and somehow nourishing in a way that felt indulgent without the guilt. I was hooked. I replaced my usual iced coffee and protein bar with this cloud of creamy pink goodness. It was light, airy, and surprisingly filling. I felt full, energized, and ready to take on whatever the summer threw at me.

I started tweaking the recipe, adding little things cinnamon one day, coconut water the next. Always keeping it dairy-free and clean, always keeping that smooth, cloud-like texture. The cloud smoothie wasn’t just breakfast anymore. It became a daily act of care. A reminder that how I start my day sets the tone for everything else.

And it wasn’t just me who noticed the change. My skin? Glowing. My mood? Lifted. My energy? Way up. Friends started asking, “What are you doing differently?” I’d smile, take another sip, and say, “Just my morning cloud smoothie.”.

So here I am now, sharing everything I’ve learned because this little drink made a big difference in my life. In this article, I’ll walk you through what makes a cloud smoothie so special, what goes into it, the celebrity versions, how to make it at home, and how to make it yours. Trust me it’s more than a smoothie. It’s a summer state of mind.

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What is a Cloud Smoothie?

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Cloud Smoothie: The Creamy Wellness Trend Everyone’s Talking About

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A copycat of the viral Erewhon coconut cloud smoothie, this dreamy fruit smoothie is made with avocado, banana, pineapple, and coconut yogurt.

  • Author: Elle
  • Prep Time: 5mins
  • Total Time: 5mins
  • Yield: 1 1x

Ingredients

Scale
  • 2 tablespoons coconut yogurt
  • ¾ cup almond milk or other non-dairy milk
  • ½ frozen avocado
  • ½ frozen banana
  • ¼ cup frozen pineapple
  • 2 teaspoons almond butter
  • 1 teaspoon vanilla
  • 1 teaspoon blue majik spirulina plus extra
  • 1 teaspoon maple syrup to taste

Instructions

  1. Using a spoon, paint some yogurt (you’ll use the rest for topping) on the interior wall of a large glass to make clouds. Sprinkle with a few pinches of blue majik and set aside.
    2 tablespoons coconut yogurt
  2. Add the milk, avocado, banana, pineapple, almond butter, vanilla, 1 teaspoon blue majik, and maple syrup to a blender. Mix on high speed until very smooth.
    ¾ cup almond milk,½ frozen avocado,½ frozen banana,¼ cup frozen pineapple,2 teaspoons almond butter,1 teaspoon vanilla,1 teaspoon blue majik spirulina,1 teaspoon maple syrup
  3. Pour the smoothie into the prepared glass, then top with the remaining coconut yogurt and another sprinkle of spirulina. Serve immediately.

Notes

Nutrition

  • Serving Size: 1g
  • Calories: 380kcal
  • Sodium: 289mg
  • Fat: 24g
  • Saturated Fat: 3g
  • Carbohydrates: 39g
  • Fiber: 11g
  • Protein: 8g

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What Makes a Smoothie a “Cloud Smoothie”?

A cloud smoothie is more than a pretty name it’s a sensory experience. What makes a smoothie a cloud smoothie is its unique, fluffy texture combined with nutrient-dense, skin-loving ingredients like coconut cream, collagen, and sea moss. Unlike traditional smoothies that are often dense or overly sweet, a cloud smoothie is airy, creamy, and layered for both taste and aesthetics. The secret lies in the whipped, silky base and functional superfoods that create that signature “cloud-like” effect.

The Origin and Popularity Behind the Trend

The cloud smoothie trend gained massive momentum after Hailey Bieber launched her now-iconic Strawberry Glaze Skin Smoothie at Erewhon Market in Los Angeles. Designed for skin health and social media appeal, the beverage quickly went viral. TikTok, Instagram, and wellness influencers jumped on board, making the cloud smoothie a staple in beauty-focused diets. The trend taps into the desire for healthy indulgence offering benefits and beauty in every sip.

Key Differences Between Cloud Smoothies and Traditional Smoothies

The biggest difference between a cloud smoothie and a regular smoothie lies in the texture and intention. While traditional smoothies are usually fruit-and-ice blends focused on energy or weight loss, cloud smoothies are crafted with a creamy, whipped base often coconut or almond milk combined with skin-enhancing ingredients like collagen peptides, hyaluronic acid, or sea moss. Visually, they’re more photogenic, usually layered, and designed for both function and flair.

Cloud Smoothie Ingredients Explained

common ingredients in a cloud smoothie including banana, sea moss, and almond milk
common ingredients in a cloud smoothie including banana, sea moss, and almond milk

Most Common Base Ingredients in a Cloud Smoothie

At the heart of every cloud smoothie is a velvety base. Commonly used ingredients include frozen bananas, coconut cream, almond milk, and avocados. These create a smooth, cloud-like consistency that sets the smoothie apart from thicker or icier blends. Add-ins like chia seeds and cauliflower rice may also appear to boost volume and nutrition without compromising the soft texture.

Why Collagen, Coconut Cream & Sea Moss are Trending

Why are these ingredients always in a cloud smoothie? Because they serve a purpose beyond taste. Collagen supports skin elasticity and joint health. Coconut cream offers healthy fats and that ultra-creamy texture. Sea moss, rich in iodine and minerals, aids in digestion and hydration. Together, they form the wellness trifecta that has turned the cloud smoothie into a functional beauty drink.

Natural Sweeteners and Flavor Enhancers Used in Cloud Smoothies

Forget refined sugar. A cloud smoothie gets its sweetness from nature. Think maple syrup, dates, agave nectar, and ripe fruit. Vanilla extract and cinnamon add subtle warmth, while citrus zest and pink salt bring balance. The goal? A smoothie that’s sweet, smooth, and absolutely Instagrammable without the sugar crash.

Celebrity-Endorsed Cloud Smoothie Recipes

What ingredients make up the Hailey Bieber Cloud Smoothie at Erewhon?

Hailey Bieber’s cloud smoothie at Erewhon is a skincare lover’s dream. It includes strawberries, avocado, dates, almond milk, coconut cream, collagen peptides, sea moss gel, and maple syrup. This blend isn’t just for looks it’s loaded with antioxidants and hydrating ingredients meant to support glowing skin from the inside out.

What Smoothie Does Jennifer Aniston Swear By?

Jennifer Aniston prefers a simple yet powerful smoothie. While not officially labeled a cloud smoothie, her go-to blend often includes collagen protein, almond milk, frozen berries, chia seeds, and maca powder. It delivers energy and anti-aging benefits while keeping things light.

Reese Witherspoon and Kourtney Kardashian’s Smoothie Secrets

Loaded with leafy greens, celery, pear, and lemon juice, Reese Witherspoon’s iconic green smoothie is a cleansing spin on the cloud smoothie trend. Meanwhile, Kourtney Kardashian leans into creamy textures with avocado, MCT oil, and protein powder, often creating a keto-friendly cloud-like blend that’s both satisfying and skin-friendly.

How to Make a Cloud Smoothie at Home

homemade cloud smoothie in a mason jar with coconut topping
homemade cloud smoothie in a mason jar with coconut topping

Best DIY Cloud Smoothie Recipes

Creating your own cloud smoothie at home is easier than you think. A classic recipe includes:

  • 1 frozen banana
  • 1/2 cup coconut cream
  • 1/2 cup almond milk
  • 1 tbsp collagen peptides
  • 1 tsp sea moss gel
  • 1 tsp maple syrup
  • Handful of strawberries

Blend until light and fluffy. Layer with extra coconut cream for the ultimate cloud effect.

How to Get the Signature “Cloudy” Texture

The signature “cloud” in a clouds smoothie comes from the blending technique. Use frozen fruit with a small amount of liquid to keep the consistency thick but airy. For the whipped effect, use high-powered blenders or mix in a chilled metal bowl for an extra fluffy finish.

Recommended Blenders and Kitchen Tools

For the perfect clouds smoothie, tools matter. Use a high-speed blender like a Vitamix or Ninja Pro. Silicone spatulas help layer ingredients neatly, and mason jars or clear tumblers show off those dreamy pastel layers.

Health Benefits of Cloud Smoothies

Can You Lose Weight Drinking Cloud Smoothies?

Yes when prepared with intention, a clouds smoothie can support weight loss. By using high-fiber ingredients like banana, chia seeds, and collagen, the smoothie helps control appetite, stabilize blood sugar, and provide long-lasting energy with fewer calories.

Vitamins, Collagen, and Gut Health Benefits

A clouds smoothie often includes vitamin-rich fruits and functional ingredients like sea moss and collagen. These support skin health, gut function, and immunity. Coconut milk and avocado provide healthy fats that aid in the absorption of fat-soluble vitamins.

Are Cloud Smoothies Good for Skin & Hair?

Absolutely. The clouds smoothie earns its beauty-food reputation from skin-boosting ingredients like collagen peptides, coconut cream, and antioxidants. Regular consumption can support hydration, elasticity, and hair shine especially when combined with a balanced lifestyle.

Nutritional Breakdown & Calories in Cloud Smoothies

calorie comparison chart for cloud smoothie vs green smoothie
calorie comparison chart for cloud smoothie vs green smoothie

Typical Calorie Count and Macronutrients

A typical clouds smoothie contains between 200–400 calories depending on the ingredients. Most blends are balanced in carbs, healthy fats, and moderate protein making them ideal for breakfast or a light meal. Calories can climb with added nut butters or sweeteners, so portioning is key.

Comparing Cloud Smoothies vs Green Smoothies

Compared to green smoothies, a clouds smoothie is creamier, more indulgent, and geared toward beauty benefits. Green smoothies often focus on detox and weight loss, while cloud smoothies prioritize skin, energy, and mood with ingredients like sea moss and coconut milk.

How to Customize for Low-Sugar or High-Protein Needs

To make a low-sugar clouds smoothie, skip the dates or maple syrup and use cinnamon or vanilla for flavor. For high-protein versions, add collagen peptides, pea protein, or Greek yogurt (if dairy isn’t a concern). Almond butter or hemp seeds are great additions, too.

Where to Buy Cloud Smoothies

Erewhon Market’s Famous Celebrity Smoothies

Erewhon Market stands at the heart of the cloud smoothie craze, setting the trend with every blend. Their custom smoothies, especially the Hailey Bieber blend, are packed with functional ingredients and luxurious textures. Though pricey, the smoothies are designed for wellness enthusiasts who want both beauty and benefits.

Other Cafés Serving Instagrammable Cloud Smoothies

Beyond Erewhon, health cafés in cities like New York, Miami, and Austin are adding clouds smoothies to their menus. Look for wellness shops that feature plant-based drinks with collagen, coconut cream, and adaptogens.

Cost Breakdown: Is the Cloud Smoothie Worth It?

While a clouds smoothie from a specialty café may cost $14–$18, the DIY version can be made for under $4 per serving. You’re paying for convenience, branding, and ingredients so making it at home may be the best blend of value and wellness.

Tips for Ordering Allergy-Friendly Cloud Smoothies

Understanding Common Allergens: Nuts, Dairy, and Soy

Many clouds smoothie recipes contain almond milk, coconut cream, or protein powders that may include dairy or soy. Always check ingredients, especially when ordering from a café. Ask if the blend is truly vegan or gluten-free.

Tips to Order a Vegan, Gluten-Free or Nut-Free Cloud Smoothie

To make your clouds smoothie allergy-safe:

  • Use oat milk or rice milk instead of almond
  • Replace collagen with a vegan protein
  • Ask for coconut yogurt or avocado as a dairy alternative

Transparency is key so don’t hesitate to request modifications.

Insights from the Tropical Smoothie Cafe Allergy Menu

The Tropical Smoothie Cafe Allergy Menu offers great insight into allergen labeling. Many of their smoothies are customizable and safe for nut-free, gluten-free, or dairy-free diets. Take their Island Green Smoothie, for example naturally allergy-friendly with a smooth, cloud-like texture that feels like a tropical escape.

Cinnamon, Coconut Milk & Other Cloud Smoothie Boosters

Why Put Cinnamon in a Cloud Smoothie?

Cinnamon isn’t just for flavor it helps balance blood sugar, supports digestion, and enhances the warming effect of a clouds smoothie. It pairs beautifully with banana, coconut, and vanilla, making it a go-to addition in fall-inspired versions.

Top Liquid Bases: Coconut Milk, Almond Milk, and Oat Milk

For that dreamy, silky texture, a clouds smoothie needs the right liquid base. Coconut milk offers creaminess and healthy fats. Almond milk is light and low-calorie, while oat milk adds natural sweetness and richness. Each one adds a unique dimension.

The Costco Clouds Smoothies Craze: What’s In It?

Costco recently launched its version of the clouds smoothie featuring strawberries, banana, non-fat yogurt, and beet extract. While not as layered as Erewhon’s version, it’s a budget-friendly option that offers taste and nutrition in one convenient cup.

Frequently Asked Questions About Cloud Smoothies

What is in the cloud smoothie?

A cloud smoothie typically features a light, whipped texture and a nourishing combination of functional ingredients. The base often includes coconut cream, banana, collagen peptides, sea moss gel, and almond milk. Many variations also incorporate skin-boosting elements like hyaluronic acid, fresh or frozen berries, and a touch of maple syrup for natural sweetness. These ingredients blend into a silky, cloud-like consistency that gives the cloud smoothie its name and appeal.

How much does Hailey Bieber make from an Erewhon smoothie?

While exact numbers aren’t public, reports suggest that celebrity collaborations like Hailey Bieber’s cloud smoothie at Erewhon can generate over $20,000 per month in sales. Given Erewhon’s pricing and her massive social influence, it’s likely that Hailey earns influencer commissions or brand revenue shares from the promotion of her signature cloud smoothie.

How much weight can you lose on the green smoothie cleanse?

A green smoothie cleanse differs from a cloud smoothie diet, but both are used for wellness goals. Some people report losing 5–10 pounds in 10 days during a strict green smoothie cleanse. However, results depend on lifestyle, calorie intake, and consistency. The cloud smoothie can support weight loss too, especially when made with low-sugar fruits and collagen for satiety.

What does Jennifer Aniston put in her smoothie?

Jennifer Aniston’s smoothies, while not always labeled as cloud smoothies, contain similar ingredients. Her blend includes collagen peptides, almond milk, protein powder, blueberries, and adaptogens like maca powder. These components support energy, beauty, and balance key traits also found in a well-crafted cloud smoothie.

What smoothie does Hailey Bieber drink?

Hailey Bieber’s favorite smoothie is the Strawberry Glaze Skin Smoothie sold at Erewhon. This cloud smoothie is made with coconut cream, sea moss gel, collagen peptides, strawberries, avocado, dates, and maple syrup. It’s designed to promote glowing skin and tastes like a dessert in a glass.

What does Reese Witherspoon put in her smoothie?

Reese Witherspoon’s daily smoothie isn’t a traditional cloud smoothie, but it’s still a wellness favorite. Her green blend includes spinach, celery, banana, pear, lemon juice, and romaine lettuce, all blended with water. It’s a clean, fiber-rich mix designed for digestion and skin clarity.

What’s in Kourtney Kardashian’s smoothie?

Kourtney Kardashian’s go-to smoothie leans toward a keto-style cloud smoothie. Her ingredients often include avocado, protein powder, coconut milk, and MCT oil perfect for a creamy, satisfying drink packed with healthy fats.

What is the main liquid in smoothies?

The most common liquid bases in both traditional and cloud smoothies include almond milk, coconut water, oat milk, and filtered water. In cloud smoothies, coconut milk and almond milk are popular for their rich texture and neutral taste.

Why put cinnamon in a smoothie?

Adding cinnamon to your cloud smoothie doesn’t just boost flavor it brings benefits. Cinnamon helps regulate blood sugar levels, adds warmth and sweetness, and offers powerful antioxidant properties. It pairs perfectly with bananas, berries, or vanilla-infused blends.

What is in the new Costco smoothie?

The new Costco smoothie isn’t officially labeled as a cloud smoothie, but it’s close in texture and vibe. It includes strawberries, banana, non-fat yogurt, and beetroot extract. The result is a bright, nutrient-rich option for on-the-go shoppers looking for a healthier sip.

Conclusion: Sip the Cloud, Glow from Within

Whether you’re chasing beauty, better health, or simply a smoothie that looks as good as it tastes, the clouds smoothies delivers on all fronts. It’s not just another trend it’s a movement rooted in self-care, whole ingredients, and intentional living. With its airy texture, skin-boosting benefits, and endless customization, the clouds smoothies is here to stay.

From Hailey Bieber’s Erewhon favorite to your own blender at home, this smoothie brings glow and goodness into every glass. Try making one yourself or explore allergy-friendly options from places like Tropical Smoothie Cafe. However you sip it, remember it’s not just a smoothie. It’s your cloud moment.

Looking for inspiration? Try the Hailey Bieber Smoothie Guide for beauty-forward blends.

Don’t miss our Ultimate Nutrition Calculator Guide to build your own smoothie safely.

Check out our Breve Coffee Guide for more allergy-conscious indulgences.

Discover great ideas like our Lime in Juicer Guide to boost flavor without extra sugar.

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